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Census Bureau Targets Rural & Hard to Reach In Media Buys

census ad

Last week, the National Association of Broadcasters sent us information regarding an RFP providing additional funding for the 2020 Census. Due to the extended time frame, and low response rates, new funding is available to help target market the census, especially in the more rural areas of our state. An additional $65 Million in paid advertising…

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Judge Dismisses GOP Challenge To State Redistricting Commission

michigan capitol

A challenge against Michigan’s new Independent Citizens Redistricting Commission was dismissed by a federal judge on Monday (7/7), according to report in Gongwer. U.S. District Judge Janet Neff ruled that the plaintiffs Daunt v. Benson and Michigan Republican Party v. Benson (USWDM Docket Nos. 19-614; 19-669) failed to state a plausible claim for relief. Neff…

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iHeartMedia Launches BIN: Black Information Network on WDFN

BIN logo

On June 30, iHeartMedia launched the nationwide Black Information Network (BIN) and flipped all-sports WDFN-AM (Detroit) to the new network. BIN is the first and only 24/7 national and local all news audio service dedicated to providing an objective, accurate and trusted source of continual news coverage with a Black voice and perspective. BIN is…

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WDET Debuts New Broadcast/Podcast Series: Essential Cooking

James Rigato, Ann Delisi

WDET-FM 101.9’s Ann Delisi, host of Essential Music, and award-winning chef James Rigato of Hazel Park’s Mabel Gray restaurant formed a friendship several years ago over their mutual love of food and music. They have since collaborated on cooking events and talked about music and food on WDET’s airwaves. The duo’s latest joint venture —…

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McKibbin Media Group Goes Digital with COVID-19 Content

McKibbin stations

McKibbin Media Group’s Ashley Smith recently shared with the MAB the digital efforts of the company’s Jackson radio stations during the COVID-19 pandemic: These efforts include: COVID-19 Information Center: Features a listing of “still open” and recently reopened businesses and restaurants at no charge Provides latest news coverage from the state and local levels…

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Townsquare Battle Creek Raises $35,750 for Homeless Shelter

WBCK Roofsit

On Friday, June 26, Townsquare Media’s WBCK-FM and WBXX-FM (Battle Creek) presented their 14th Annual Roofsit, raising money to benefit the Haven of Rest’s Inasmuch House, Calhoun County’s only shelter for homeless families. The event is usually held over two days. This year it was one.  Personalities from both stations were live for 12 hours…

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$15,000 FCC Fine Proposed for Underwriting Announcements that Were Too Commercial

David Oxenford

By: David Oxenford, Wilkinson Barker Knauer LLP When do noncommercial stations stray from permissible acknowledgment of those local businesses that provide funding for its operations to impermissible commercials?  That question was addressed in a Notice of Apparent Liability issued by the FCC’s Enforcement Bureau on Thursday (7/2), proposing a $15,000 fine for a low power FM station whose underwriting…

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