

Mark your calendars to spend “Third Thursdays with the MAB” each month and keep an eye out for special extra webinars to be posted. Webinars are free to MAB members, and all are archived for later viewing. Questions? Contact Dan Kelley at 1-800-YOUR-MAB.
All webinars begin at 1:00 pm EST.
September 18, 2025
Impactful Storytelling | Jackson Kerchis, Happiness Means Business
Positive psychology principles such as gratitude, optimism, and mindfulness can enhance the storytelling techniques used in journalism. Journalists can incorporate these elements to craft stories that resonate emotionally and inspire action while maintaining factual accuracy.
October 16, 2025
Closing the Gap Between Upper Management & Gen Z | Derron Steenbergen, Swagger Institute
November 20, 2025
Small Market Success Stories | Paul Jacobs, Jacobs Media
A review of small market radio and television stations who are innovating and developing new strategies for growth.
Webinar Archive (member password-required):
Third Thursday Webinar Partners

































