On November 16, Townsquare Media Inc. announced that former iHeartMedia Regional Vice President Jeff Luckoff will take over the role and responsibilities of Market President and Chief Revenue Officer for its Grand Rapids local media cluster. The cluster includes WGRD-FM, WLHT-FM, WFGR-FM, WNWZ-AM/FM and WTRV-FM. Luckoff will report to Townsquare Senior Vice President Todd Lawley.
“Jeff’s leadership and market knowledge will be instrumental in unlocking the full potential of our Grand Rapids cluster by leveraging our ‘Local First’ strategy, our market leading brands, our incredible audience engagement, and our world class digital and broadcast solutions,” said Lawley. “Jeff has a consistent record of winning at all levels and will provide the strategic leadership that made his teams so successful throughout the states of Michigan and Ohio to Townsquare Grand Rapids.”
“I am elated to join Townsquare, the leading media, entertainment and digital marketing solutions company,” said Luckoff. “The people, platform and products are ideal in helping us serve the Grand Rapids market by providing local advertisers with the radio and digital marketing solutions that will help propel their business, as well as entertaining and informing our community with relevant, local content.
Luckoff previously was Senior Vice President Of Sales (Regional) for iHeartMedia, based in Detroit.