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Third Thursday Webinars

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Mark your calendars to spend “Third Thursdays with the MAB” each month and keep an eye out for special extra webinars to be posted. Webinars are free to MAB members, and all are archived for later viewing.  Questions? Contact Dan Kelley at 1-800-YOUR-MAB.

All webinars begin at 1:00 pm EST.

Use your 2026 MAB member password as the discount code for free registration. Not sure of the password? Email us at mab@michmab.com.

January 15, 2026
Small Market Success Stories | Paul Jacobs, Jacobs Media

Explore how small market radio and television stations are navigating today’s challenges and finding new opportunities for growth. Learn how peers across the country are making practical, achievable changes to strengthen audience loyalty, refine local strategy, and identify realistic revenue opportunities. Gain actionable ideas you can apply in your own market, regardless of size or resources.

February 19, 2026
Leading Through Chaos | Erik Thurwanger, Think Great

Explore what effective leadership looks like during times of uncertainty and constant change. Learn strategies to unify teams, raise the leadership bar, and communicate in ways that empower and motivate others, even in challenging circumstances. Gain practical tools to set and achieve meaningful goals, build a stronger culture, and help your team perform at a higher level, no matter what pressures you face.

Recruiting & Retaining in an AI World | Lisa Fields, Media Staffing Network

Explore how Artificial Intelligence is changing the way broadcasters recruit and retain talent, from candidate sourcing to screening and onboarding. Learn where AI-driven tools can save time, improve quality-of-hire, and reduce manual workload, as well as where caution is required around bias, compliance, and evaluating human skills. Gain practical guidance to help you use AI thoughtfully in hiring, balancing efficiency with fairness, culture, and the realities of building strong teams in today’s workplace.

AI in the Newsroom | AL Tompkins, Poynter

Explore how artificial intelligence is reshaping newsroom work. From research and reporting to editing, audience engagement, and ethical decision-making, learn where AI tools can improve accuracy, boost efficiency, and support journalists, as well as where human judgment, transparency, and editorial oversight remain essential to preserve trust and integrity. Gain practical perspectives and guidance to help your newsroom adopt AI thoughtfully, build policies that reflect your values, and navigate the opportunities and challenges of AI in everyday newsroom operations.

2026 Broadcast Policy Update | NAB Government Affairs Team

Explore the latest federal policy and regulatory developments shaping the broadcasting landscape as we head into 2026. Learn about key actions, trends, and priorities emerging from Capitol Hill, federal agencies, and industry coalitions that could affect stations of all sizes. Gain timely insights and practical takeaways to help you anticipate, interpret, and respond to policy changes, safeguard your operations, and advocate effectively for your station and your community.

Getting in the Room: Political Ad Dollars | Jason Roe, Roe Strategic

Explore where political advertising dollars are emerging in a high-stakes election year and what it takes for broadcasters to capture them. Learn how campaigns, consultants, and outside groups make placement decisions, who controls the budgets, and when stations need to be in the conversation. Gain practical insight into where to focus your outreach, who to be talking to, and how to position your station to secure political ad dollars throughout the election cycle.

IT Security: Safety & Compliance | Jeff Welton, Nautel

Explore the critical intersection of IT security, operational safety, and compliance for broadcast facilities. Learn what broadcasters need to know about protecting networks, transmitters, and connected devices from growing cybersecurity risks, including practical measures for hardening systems and educating staff. Gain insights into how to assess vulnerabilities, implement sensible safeguards, and align your station’s practices with industry best practices to help keep your broadcast operations secure and compliant in an increasingly connected world.

September 17, 2026
Creating Breakthrough Content | Steve Wexler, WEXL Coaching

Why does so much of our radio, TV and digital content look and sound the same?  In this session, we’ll discover why we leave so much of our best content on the cutting room floor and discuss a creative process for capturing and presenting more compelling, relatable stories and topics.  Exclusive, local content is available to us…if we know how to identify and create it.  This session is perfect for anyone involved in content creation in your stations.

October 15, 2026
Community Building in Radio | Seth Resler, Community Marketing Revolution

Explore how radio stations can move beyond traditional audience metrics to build genuine communities around shared interests, purpose, and connection. Learn what “community” really means in today’s media environment, why it’s different from simply producing more content, and how stations can create spaces, both online and in-person, where listeners connect with each other and with their brand.

November 19, 2026
Ask Anything, a Candid Q&A | Speed Marriott & Derron Steenbergen, Ten-Minute Trainer Network

Explore the issues, frustrations, and decisions shaping broadcasters’ day-to-day work through an open Ask Anything conversation. Learn from unscripted, real-time answers as Speed Marriott and Derron Steenbergen tackle member-submitted questions—both submitted in advance and live. Gain candid insight and practical guidance from a session built around the conversations broadcasters are having privately, brought into the open.

Webinar Archive (member password-required):

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