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Jacobs Media Introduces “The AI Edge”

February 16, 2024

Consulting and research company Jacobs Media has announced a new newsletter – “The AI Edge” – focusing on the transformative power of Artificial Intelligence and how it can revolutionize broadcasting. The newsletter will look for AI applications that foster creativity, revenue generation, strengthen relationships, and enhance productivity.

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Gary Berkowitz

Tactics Diary Markets Can Learn from PPM Markets

February 16, 2024

There are many great lessons that diary markets can learn from PPM markets. With that in mind, please consider these points that could be key to higher ratings this spring. 

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WWJ-AM’s 21st Annual Winter Survival Radiothon for THAW raises $325,101!

February 9, 2024

On February 1, Audacy’s WWJ-AM (Detroit) held is 21st Annual Radiothon for THAW, The Heat and Warmth Fund.  This year the effort raised $325,101 to bring warmth for Michigan families in need. 

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MAB Member Benefit Spotlight

Lunch on the Lawn Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

MAB Small Market Radio Summit

June 11, 2025
Holiday Inn, Mount Pleasant

Join us for a focused day of insight and innovation at the MAB Small Market Radio Summit. This event is designed exclusively for our radio members working in smaller markets and will cover critical topics like adapting to today’s media landscape, leveraging AI in broadcast operations, and unlocking new digital revenue streams. With expert-led discussions from Jacobs Media Strategies' Paul Jacobs and Chris Brunt, real-world examples, and collaborative roundtable discussions, this summit offers valuable strategies you can take home and implement right away.

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