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Michigan Association of Broadcasters

Moving Michigan Media Forward

Helping members serve their community, their clients and their employees through innovative services and programs.

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Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology

February 9, 2024

Sinclair Broadcast Group, a subsidiary of Sinclair Inc., together with Futuri, a leader in AI-driven audience engagement and sales intelligence solutions, this past Monday (2/5) announced a strategic partnership that will integrate Futuri’s advanced AI-driven sales system, TopLine®

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David Oxenford

Sports Rights, the Super Bowl, and the Perception of Local Over-the-Air TV

February 9, 2024

Last week, when the NFL playoffs and upcoming Super Bowl had everyone thinking football, Congress held a hearing on how streaming media has affected sports and other video programming rights. We noted that hearing in our weekly update this weekend. As we said in our update, the hearing touched on all the video media issues of the day – sports rights, retransmission consent, the changing balance between pay TV (cable and satellite) versus streaming, and similar issues

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MAB Board Spotlight: Dave Doetsch

February 2, 2024

MAB Board Spotlight: Dave Doetsch, President, Mid-West Family SW Michigan (Benton Harbor)

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Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign

More at BeThereMichigan.com
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MAB Member Benefit Spotlight

Lunch Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

Studio

Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Impactful Storytelling

September 18, 2025, 1:00 pm EST

Mark your calendars to spend “Third Thursdays with the MAB” each month!

Positive psychology principles such as gratitude, optimism, and mindfulness can enhance the storytelling techniques used in journalism. Journalists can incorporate these elements to craft stories that resonate emotionally and inspire action while maintaining factual accuracy.

Upcoming Events

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