Michigan Association of Broadcasters Launches
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News
WPHM Adds More Fox Sports Programming
Liggett Communication’s News, Talk, and Sports WPHM-AM (Port Huron) has announced that it is adding more programming from Fox Sports Radio. Chris Broussard and Rob Parker’s “The Odd Couple” will be heard starting Monday, October 2 from 7 to 10 p.m. Parker is a veteran Detroit area journalist and Broussard is an NBA analyst from Cleveland.
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Summit Technology Group Appointed Midwest Rep for Nautel
Summit Technology Group has been selected to provide sales for Nautel transmitters throughout Michigan, Illinois, Ohio, Indiana, and Wisconsin. This appointment complements the end-to-end solutions provided by Summit Technology Group’s engineering division.
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Broadcaster’s Legal Considerations for Early Season Political Ads
With the 2024 election looming, broadcasters are already receiving requests for political advertising time, from PACs and other issue groups, and from both established candidates and newcomers eager to make an early splash to enhance their public standing. Some of these potential buyers advance unique policy positions and, sometimes, unusual ad buying strategies. How are broadcasters to deal with these early political ad buyers?
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
