Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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Former WZZM News Director Passes
Former WZZM-TV (Grand Rapids) News Director, John “Jack” Lawrence Hogan, 89, died at his home in Clermont, Florida on Aug. 4, 2022. Hogan led WZZM’s national award-winning news team for a quarter-century.
A well-respected leader among journalists, Hogan was elected by his peers…
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How to Use Webinars as Part of Your Radio Station’s Sales Strategy
We often talk about how to put a digital strategy in place on the programming side of your radio station; but the sales wing of your building should have a digital strategy as well. While programming should be using the web to engage with listeners, the sales team should be using the web to generate leads.
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FEMA Issues Alert on Vulnerability in EAS Encoder/Decoder Devices
Back to News The featured image, date, and author shown above will automatically fill in from the post properties. Add the main content for your post here. You can use the page editor tools to…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
