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Midwestern Flips WCCW To Classic Country ‘WTCM Gold’

February 12, 2021

Midwestern Broadcasting has flipped sports WCCW-AM (Traverse City) to a classic country format, branded as “WTCM Gold,” as a companion to sister station WTCM-FM.  The new brand launched on Friday (2/5) replacing ESPN Radio. Positioning…

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Associate Member Spotlight: Inter-Tribal Council of Michigan Offers ‘Protect Your Tribe’ PSA

February 12, 2021

The Inter-Tribal Council of Michigan has produced a Native American focused 30-second public service announcement urging tribal members to help slow the spread of COVID-19. Native Americans that live in rural areas across Michigan and…

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Nominations Open for 2021 NAB Technology Awards, Highlighting Significant Achievements in Broadcast Engineering

February 12, 2021

The National Association of Broadcasters (NAB) has opened the nomination period for the 2021 Technology Awards. The three awards highlight significant achievements in the fields of broadcast engineering and digital leadership and will be presented…

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Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign

More at BeThereMichigan.com
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MAB Member Benefit Spotlight

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Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Closing Broadcasting's Canyon: Bringing Managers and Gen Z Together

October 16, 2025, 1:00 pm EST

Mark your calendars to spend “Third Thursdays with the MAB” each month!

Broadcasting has a silent, but threatening issue occurring across the industry.  It is creating a deepening canyon within staff throughout this wonderful business.  We are blessed with an incredible number of veterans, but they are struggling to grow new employees into productive, long term broadcasters.  This divide is a problem and it is important that leadership begins to take action.

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