Michigan Association of Broadcasters Launches
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News
WBKB-TV Expands Local newscasts, Partners with UpNorthLive News
Morgan Murphy Media’s WBKB-TV (Alpena) announced April 4 that it will greatly expand its local news coverage through a partnership with UpNorthLive news from WPBN/WTOM in Traverse City. The hours of local news will expand from the current 7.5 hours of news per week without any weekend coverage to 24.5 hours per week over seven days a week.
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Former WOOD-TV News Director Dan Spaulding Dies at 79
The MAB has learned that former WOOD-TV (Grand Rapids) News Director, Dan Spaulding passed away April 7 at age 79. Spaulding, born and raised in Saginaw, graduated from the University of Michigan, earning BA and MA degrees. He served as as the “Voice” of the bands, announcing the marching band at the Big House.
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WMYD-TV, Scripps Sports to Simulcast Final 3 Red Wings Regular Season Games
The Detroit Red Wings have partnered with Scripps Sports and Bally Sports Detroit to allow fans free access to the final three games of the regular season on WMYD-TV (Detroit). This opportunity allows over 1.5 million fans in Southeast Michigan to tune in for free as the Red Wings make their final push for the Stanley Cup Playoffs.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
