Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
NPR Board Elects Two as Member Directors including WKAR’s Shawn Turner
On February 15, NPR announced the election of Rachel Hubbard and Shawn Turner to the NPR Board of Directors. Hubbard is Executive Director of KOSU Public Radio and Shawn Turner is General Manager of WKAR Public Media.
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Jacobs Media Introduces “The AI Edge”
Consulting and research company Jacobs Media has announced a new newsletter – “The AI Edge” – focusing on the transformative power of Artificial Intelligence and how it can revolutionize broadcasting. The newsletter will look for AI applications that foster creativity, revenue generation, strengthen relationships, and enhance productivity.
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Tactics Diary Markets Can Learn from PPM Markets
There are many great lessons that diary markets can learn from PPM markets. With that in mind, please consider these points that could be key to higher ratings this spring.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
