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Michigan Association of Broadcasters

Moving Michigan Media Forward

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Gary Berkowitz

Stop Sabotaging Your Station: 5 Streaming Mistakes to Avoid

March 14, 2025

The radio landscape has irrevocably shifted. While over-the-air remains a staple, your digital stream is no longer a “nice-to-have”—it’s a lifeline. Fail to treat it as such, and you’re actively pushing listeners into the arms of your competitors.

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Mitchell Stabbe

The More Things Change, the More They Remain the Same: Risks of Using or Accepting or Engaging in Advertising or Promotions that Use FINAL FOUR or Other NCAA Trademarks: 2025 Update

March 14, 2025

This is my tenth annual column on the subject of the potential pitfalls to broadcasters in using the NCAA’s FINAL FOUR and other trademarks or accepting advertising that use the marks.  I began last year’s post with the comment that the last few years had been filled with changes in college sports.  I also noted that the NCAA’s hard line against unauthorized uses of FINAL FOUR or its other marks had not changed.

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WCMU’s Brewer Receives Fellowship Through UVM’s Center for Community News

March 7, 2025

WCMU Public Media (Mt. Pleasant) News Director Rick Brewer has earned a fellowship from the University of Vermont’s Center for Community News to begin a new student-driven local news partnership with Central Michigan University’s School of Communication Journalism and Media.

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

News Directors Summit 2

News Directors Summit

November 17, 2026 | R.E. Olds Transportation Museum

Michigan’s broadcast news leaders are coming together for an afternoon of fresh ideas, candid conversation and valuable connections. Join us November 17 at the R.E. Olds Transportation Museum in Lansing for the MAB News Directors Summit, designed specifically for radio and television news directors to share what’s working, tackle common challenges and learn from one another as they navigate the rapidly changing world of local news.

1:00 - 4:00 pm News Directors Summit

4:00 - 5:30 pm "News & Brews" Reception

Upcoming Events

MAB Member Benefit Spotlight

Lunch Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

Studio

Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

Rack

Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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