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David Oxenford

Broadcaster’s Legal Considerations for Early Season Political Ads

September 29, 2023

With the 2024 election looming, broadcasters are already receiving requests for political advertising time, from PACs and other issue groups, and from both established candidates and newcomers eager to make an early splash to enhance their public standing. Some of these potential buyers advance unique policy positions and, sometimes, unusual ad buying strategies. How are broadcasters to deal with these early political ad buyers?

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Gary Berkowitz

The Fall Book Is On: Now What?

September 29, 2023

The fall book has started but before we get too deep into it, here are a few basic and easy to implement tactics that will help you get a better result.

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WSAQ’s 2023 Roof Sit Exceeds Fundraising Goal

September 22, 2023

Liggett Communication’s WSAQ-FM (Port Huron) held their annual Community Roof Sit to benefit the Child Abuse and Neglect (CAN) Council from September 10 through 15.  WSAQ morning show host Matt Markham lived on top of the MiMutual Building in Downtown Port Huron raising funds and awareness for child abuse prevention and advocacy.

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MAB Member Benefit Spotlight

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Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Michigan Broadcast Engineering Conference

February 25-26
JW Marriott, Grand Rapids

Join us for the Michigan Broadcast Engineering Conference, an unmissable opportunity for broadcast engineers to network, learn, and honor excellence in our field. This event brings together broadcasters, engineers, station managers, and industry partners for the iconic Beer and Bull networking reception—a chance to connect with peers and industry leaders. Attendees will dive into insightful sessions on the latest in broadcast engineering and innovation, culminating in the prestigious Carl E. Lee Engineering Excellence Award presentation. Don’t miss this chance to celebrate, collaborate, and elevate your broadcast engineering expertise!

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Upcoming Events

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