Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
WKAR’S Elkins Re-elected to APTS Leadership Position
Susi Elkins, Director of Broadcasting and General Manager of WKAR Public Media at Michigan State University, has been re-elected as Professional Vice Chair on the board of America’s Public Television Stations (APTS). The announcement was…
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WBMI/West Branch Sold to Smile FM
This past week (2/1), Peggy Warner’s 105.5fm, LLC has filed an application with the FCC to assign the license of WBMI-FM (West Branch) to non-commercial station operator Smile FM for $95,000. According to press reports,…
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Radio: Here’s A Digital Blueprint for Building Community
By: Seth Resler Jacobs Media Strategies A couple of weeks ago, I wrote about the difference between building an Audience and building a Community. The key distinction is that members of a Community care about and…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
