Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
Broadcast Regulation Update
By: David Oxenford, Wilkinson Barker Knauer LLP Here are some of the regulatory developments of significance to broadcasters from the last week (8/28-9/3), with links to where you can go to find more information as…
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WXYZ-TV Helping to Give the Gift of Literacy
Scripps Media’s WXYZ-TV (Detroit) has launched its annual “If You Give a Child a Book …” campaign, supported by the Scripps Howard Foundation. In a release, the station says “we believe giving children books can…
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iHeart Media’s Sports WMAX-FM Rebrands at “The Game”
iHeartMedia has branded long-time sports outlet WMAX-FM (Holland/Grand Rapids) from “ESPN 96.1” to “96.1 The Game.” Although the station will continue to air programming from ESPN, the new branding includes the Michigan Sports Network’s “X’s…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
