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Michigan Association of Broadcasters

Moving Michigan Media Forward

Helping members serve their community, their clients and their employees through innovative services and programs.

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Mitchell Stabbe

2025 Update on Super Bowl Advertising and Promotions

January 31, 2025

Given the value of the Super Bowl franchise, it is not surprising that the NFL is extremely aggressive in protecting its golden goose from anything it views as unauthorized efforts to trade off the goodwill associated with the mark or the game. Accordingly, with the coin toss almost upon us, advertisers should take special care before publishing or engaging in advertising or other promotional activities that refer to the Super Bowl.

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Jeremy Fenech Joins WCRZ-FM/Cars 108

January 24, 2025

Fenech writes, “I cannot express enough, my gratitude for Rod Krol and the team at Krol Communications for welcoming me in eight years and 10 months ago.  Running WRSR for all of these years has been an absolute dream and I couldn’t have done it without my amazing team of coworkers and air staff that made the last nine years so delightful. I will look back on this chapter in my career with nothing but the fondest of memories! Now let’s go have some fun one more time!”

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Alice D retires from WFLT-AM After 37 Years

January 24, 2025

The Flint Courier News reported this week that longtime radio host Alice Delaine Evans, known on air as Alice D., has retired from gospel radio station WFLT-AM (Flint) after 37 years. 

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Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign

More at BeThereMichigan.com
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MAB Member Benefit Spotlight

Lunch Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

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AI in the Newsroom

Thursday, April 16, 2026
1:00 p.m. EST

Explore how artificial intelligence is reshaping newsroom work. From research and reporting to editing, audience engagement, and ethical decision-making, learn where AI tools can improve accuracy, boost efficiency, and support journalists, as well as where human judgment, transparency, and editorial oversight remain essential to preserve trust and integrity. Gain practical perspectives and guidance to help your newsroom adopt AI thoughtfully, build policies that reflect your values, and navigate the opportunities and challenges of AI in everyday newsroom operations.

Upcoming Events

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