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Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology

February 9, 2024

Sinclair Broadcast Group, a subsidiary of Sinclair Inc., together with Futuri, a leader in AI-driven audience engagement and sales intelligence solutions, this past Monday (2/5) announced a strategic partnership that will integrate Futuri’s advanced AI-driven sales system, TopLine®

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Sports Rights, the Super Bowl, and the Perception of Local Over-the-Air TV

February 9, 2024

Last week, when the NFL playoffs and upcoming Super Bowl had everyone thinking football, Congress held a hearing on how streaming media has affected sports and other video programming rights. We noted that hearing in our weekly update this weekend. As we said in our update, the hearing touched on all the video media issues of the day – sports rights, retransmission consent, the changing balance between pay TV (cable and satellite) versus streaming, and similar issues

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MAB Board Spotlight: Dave Doetsch

February 2, 2024

MAB Board Spotlight: Dave Doetsch, President, Mid-West Family SW Michigan (Benton Harbor)

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MAB Member Benefit Spotlight

Lunch on the Lawn Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

MAB Small Market Radio Summit

June 11, 2025
Holiday Inn, Mount Pleasant

Join us for a focused day of insight and innovation at the MAB Small Market Radio Summit. This event is designed exclusively for our radio members working in smaller markets and will cover critical topics like adapting to today’s media landscape, leveraging AI in broadcast operations, and unlocking new digital revenue streams. With expert-led discussions from Jacobs Media Strategies' Paul Jacobs and Chris Brunt, real-world examples, and collaborative roundtable discussions, this summit offers valuable strategies you can take home and implement right away.

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