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Michigan Association of Broadcasters

Moving Michigan Media Forward

Helping members serve their community, their clients and their employees through innovative services and programs.

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The 30th Annual Broadcast Excellence Awards are Open for Entries!

Enter your station's best work of 2025 by January 29, 2026

News

David Oxenford

Broadcaster’s Legal Considerations for Early Season Political Ads

September 29, 2023

With the 2024 election looming, broadcasters are already receiving requests for political advertising time, from PACs and other issue groups, and from both established candidates and newcomers eager to make an early splash to enhance their public standing. Some of these potential buyers advance unique policy positions and, sometimes, unusual ad buying strategies. How are broadcasters to deal with these early political ad buyers?

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Gary Berkowitz

The Fall Book Is On: Now What?

September 29, 2023

The fall book has started but before we get too deep into it, here are a few basic and easy to implement tactics that will help you get a better result.

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WSAQ’s 2023 Roof Sit Exceeds Fundraising Goal

September 22, 2023

Liggett Communication’s WSAQ-FM (Port Huron) held their annual Community Roof Sit to benefit the Child Abuse and Neglect (CAN) Council from September 10 through 15.  WSAQ morning show host Matt Markham lived on top of the MiMutual Building in Downtown Port Huron raising funds and awareness for child abuse prevention and advocacy.

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Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign

More at BeThereMichigan.com
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MAB Member Benefit Spotlight

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Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Closing Broadcasting's Canyon: Bringing Managers and Gen Z Together

October 16, 2025, 1:00 pm EST

Mark your calendars to spend “Third Thursdays with the MAB” each month!

Broadcasting has a silent, but threatening issue occurring across the industry.  It is creating a deepening canyon within staff throughout this wonderful business.  We are blessed with an incredible number of veterans, but they are struggling to grow new employees into productive, long term broadcasters.  This divide is a problem and it is important that leadership begins to take action.

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