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Michigan Association of Broadcasters

Moving Michigan Media Forward

Helping members serve their community, their clients and their employees through innovative services and programs.

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News

WJZQ/Traverse City Shifts to Hot AC

February 3, 2023

Midwestern Broadcasting Company’s WJZQ-FM (Cadillac/Traverse City) has moved from CHR to a Hot AC presentation, positioned as “Hits from the 90s to Now.”  After teasing about possible changes for days, the station formally made the flip on February 1.

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WKAR’s Amanda Flores Graduates from National Diversity Program

February 3, 2023

As public media leaders navigate how to best foster diversity and equity in their workplaces and boards while making content inclusive for a wide array of audiences, the program provides them with tools and perspectives that they can apply in their efforts.

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Traffic Director Spotlight: Nikki Peterson, Results Radio (Escanaba)

February 3, 2023

MAB: Do you have any tips or tricks you’d like to share with other traffic directors? Nikki: Doing traffic can be very, very stressful at times. (especially Fridays!) I recommend on those crazy, busy, hectic days to take a deep breath, stay focused and always double check your work.

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MAB Member Benefit Spotlight

Lunch Sponsor

Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Local Broadcast Sales Seminars

June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette

Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!

Upcoming Events

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