Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
NextGen TV Service Evoca TV Shuts Down
Evoca TV, a startup that used a network of low-power ATSC 3.0 TV stations to offer a first of its kind over-the-air pay TV service, shut down at the end of 2022, after failing to receive additional funding to continue operations.
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Jessica Harthorn Returns to WWMT-TV
Sinclair’s WWMT-TV (Kalamazoo) has announced that Jessica Harthorn has returned to the station as co-anchor of the station’s evening news, alongside Andy Dominianni.
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Programming Resolutions for the New Year
The new year is a great time to go through the station and make sure all of the basics and strategies are in place. Here are my top elements to review.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
