Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
WWJ Radio Announces New Anchor Lineup
“We are excited to announce our new lineup, which is full of news anchors who are seasoned and well known in the community,” said Debbie Kenyon, Senior Vice President and Market Manager, Audacy Detroit. “This new slate will allow WWJ to continue its mission of keeping listeners informed of breaking news and the top stories of the day.”
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WNMU-TV Presents Facing Suicide: Town Hall
Northern Michigan University’s WNMU-TV (Marquette), in a continuing effort to advance conversations surrounding mental health, will host a “Facing Suicide: Town Hall” at 7 p.m. Eastern Tuesday, September 27, in NMU’s Northern Center. A panel of Upper Peninsula mental health professionals will discuss suicide awareness and prevention.
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5 Tips for Improving Your Radio Station’s Online Forms
For decades, radio stations have relied on Nielsen (previously Arbitron) for data about their listeners. But with the rise of the internet, advertisers now expect more data about the consumers they are reaching than ever. As broadcasters compete with Google, Facebook, and Pandora for ad buys, they need to be prepared to offer more data than just what Nielsen provides.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
