Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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Associate Member Spotlight: E.S.C.A.P.E. Promotes Fire Safety
Play it safe this summer when using your Recreational Vehicle Whether you are heading out to the campsite, traveling cross-country over the 4th of July holiday or living in a recreational vehicle (RV), it’s important…
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Radio Program Directors Should Know These Digital Stats for Their Stations
By: Seth Resler Jacobs Media Strategies Most radio Program Directors (or Brand Managers or Airwave Czars or whatever the preferred job title at your particular company is) can tell you what their station’s ratings are…
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MIGOP Announces Third Primary Gubernatorial Debate Partnership With Scripps TV Stations
The Michigan Republican Party announced a new partnership, working with Scripps Company, specifically with WXYZ -TV (Detroit,) WXMI-TV (Grand Rapids) and WSYM-TV (Lansing), to feature Republican gubernatorial candidates ahead of the August primary. Collaborating with…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
