Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
Former Marquette Broadcaster Lou Chappell Dies at 85
Former WLUC-TV (Marquette) General Manager and radio station owner Lou Chappell passed away Monday, February 14th at his home in Marquette. Chappell worked at WDMJ-TV and WLUC-TV from 1956 through 1973. He was first hired…
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Community Building: Understanding the Metrics, Tools and Opportunities
By: Seth Resler Jacobs Media Strategies Over the past several weeks, I have written about how radio stations can turn their Audiences into Communities. As I noted in January, the key distinction between the two is…
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Your MAB: Working with Congress and Lawmakers for Our Members
The Michigan Association of Broadcasters are proud to work on behalf of our members to educate Congress and state lawmakers about the issues that impact our industry. Over the past two weeks, the MAB and…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
