Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
More at BeThereMichigan.com
MAB Welcomes 900+ to Second Annual
Great Lakes Broadcast and Sports Media Academy
Full Recap Here
News
WBUP and WJMN Combine, Rebrand and Expand Local Newscasts in Marquette
Two Marquette local news stations will soon combine resources, rebrand under a unified local news brand and expand local news coverage in the area. Starting September 9, My UP News will offer 20 hours of live, local news per week across the stations
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Samantha Jacques Named New Chief Meteorologist at WZZM-TV
Tegna’s WZZM-TV (Grand Rapids) has announced that morning meteorologist Samantha Jacques has been named the new Chief Meteorologist, leading the WZZM/13 Weather Impact Team. Veteran Chief Meteorologist George Lessens is retiring after 44 years in November and announced her new role during the evening newscasts.
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McGuire and Smith of WKAR Selected for PBS Mentor Program
Two WKAR senior directors have been selected to participate in the PBS Mentor Program. Melanie McGuire, senior director of development and communication, and Ashlee Smith, senior director of content and education, will be serving as mentors this upcoming year.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Webinar: Seek to Resonate, Not Just to Be Seen: Social Media + Video in 2024
September 19, 2024
1-2 p.m. Eastern
With Lori Lewis, Lori Lewis Media
Long-form video viewing is on the rise. And short-form video fatigue is bubbling under. But it doesn’t mean stop with short form. It means it’s time to get ahead of it and develop an intentional (long-form) and discovery (short-form) viewing strategy.
Great Lakes Broadcast & Sports Media Academy
November 7, 2024
Ford Field, Detroit
The MAB and the Michigan High School Athletic Association (MHSAA) partner to help students launch careers in media at the Great Lakes Broadcast & Sports Media Academy. The full-day event allows students interested in a career in media to connect with Michigan TV and Radio stations during a career fair, network with peers, and learn from some of the industry's leading talent in every aspect of media - on-air, engineering, sales, programming, and production.
