Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
More at BeThereMichigan.com
MAB Welcomes 900+ to Second Annual
Great Lakes Broadcast and Sports Media Academy
Full Recap Here
News
Melorie Begay Rejoins WKAR to Host Morning Edition
Former weekend host and reporter, Melorie Begay has rejoined WKAR Public Media as the station’s new Morning Edition host.
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WMYD Airing Five Detroit Pistons Games
On March 28, the Detroit Pistons announced that the organization will partner with Scripps Sports to broadcast five of the club’s remaining nine games over-the-air on TV-20 Detroit (WMYD-TV). It will mark the team’s first extended relationship with an over-the-air carrier since the 2007-08 season.
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Detroit Stations Launch Start Over, Datacasting to Boost NextGen TV
Detroit Television’s NextGen TV development was highlighted this week (4/1) in Broadcasting and Cable. NextGen TV has been on the air in Detroit for more than three years. At this point, not too many people are tuning in, but broadcasters there are using the market as a laboratory, testing features and getting ready for when more viewers are paying attention.
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Webinar: Breakthrough Sales: Practical tips for Creating a Successful Sales Culture in your Operation
April 18, 2024
1-2 p.m. Eastern
Join Steve Wexler of WEXL Coaching & Development as he discusses a contemporary way of thinking about what business our clients actually think we're in and how to make sure we're speaking their language, not ours. He'll even propose changing some of the words we use internally so we can build a more sales-oriented culture in our stations. He'll also work on preparation for client meetings, focusing on the three powerful types of questions all AE's should understand so they can uncover true customer needs. He'll wrap it up by revealing the Top 10 Traits of great salespeople.
Capitol Day
May 14, 2024
Lansing
Broadcasters from across the state share the value of local broadcasting with state lawmakers. Attendees will receive a personal schedule of meetings. There is no charge to participate but we ask that you are available the entire day for meetings on May 15th.
Registration Includes:
May 8, 2024
11:00 am - 12:00 am, Virtual Briefing and Issues Review via Zoom
May 15, 2024
9:30 - 10:00 am, In-person Briefing and Issues Review
10:30 am - 3:30 pm, Meetings with Lawmakers
12:00 - 1:30 pm, Legislative Lunch
