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News

How Stations Can Secure Their Piece of the Political Ad Spending Pie

April 27, 2023

The Michigan Association of Broadcasters invites broadcasters to a special session at the MAB building (222 N. Chestnut St., Lansing, 48933) on Wednesday, May 10th at 3:00PM to learn about how to capture a portion of political ad dollars.

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WLEN Wins 2023 Celebration of Service to America Award

April 27, 2023

The National Association of Broadcasters Leadership Foundation has announced that Lenawee Broadcasting’s WLEN-FM (Adrian) is the 2023 Celebration of Service to America Award winner for Small Market Radio.

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WDIV Adds ‘Help Desk’ To Rebuild Viewer Trust

April 27, 2023

Graham Media’s WDIV-TV (Detroit) has introduced a virtual community help desk that allows newsroom staff to manage viewer messages with significantly less friction. The enhanced connectivity with its consumers has helped WDIV to not only cultivate greater transparency and trust with viewers, but it’s also informed news production, while rewarding its marketing team with coveted first-party data about viewers.

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MAB Member Benefit Spotlight

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Energy Audits

MAB members may utilize Enstar Energy to provide energy audits.  MAB members who have used EnStar’s services have averaged refunds of $6,500 plus an annual savings of approximately $2,000.

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Site Safety Assessments

In an effort to help provide protection to broadcasters in Michigan, the MAB and Michigan State Police Critical Infrastructure Protection (CIP) Desk are partnering to help broadcast stations ensure safety for their staff and facilities by offering Station Site Safety Assessments that will evaluate and make practical recommendations of security operations at broadcast stations.

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Alternative Broadcast Inspections

The Alternative Broadcast Inspection Program (ABIP) is a unique partnership between the MAB and the FCC to ensure compliance with federal regulations and to avoid surprise inspections. Stations that pass the inspection receive a three-year Certification of Compliance.

 

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Mark Your Calendar

The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online.  Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies.  Keep track of the MAB opportunities on the events calendar.

Michigan Broadcast Engineering Conference

February 25-26
JW Marriott, Grand Rapids

Join us for the Michigan Broadcast Engineering Conference, an unmissable opportunity for broadcast engineers to network, learn, and honor excellence in our field. This event brings together broadcasters, engineers, station managers, and industry partners for the iconic Beer and Bull networking reception—a chance to connect with peers and industry leaders. Attendees will dive into insightful sessions on the latest in broadcast engineering and innovation, culminating in the prestigious Carl E. Lee Engineering Excellence Award presentation. Don’t miss this chance to celebrate, collaborate, and elevate your broadcast engineering expertise!

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Upcoming Events

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