Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
More at BeThereMichigan.com
MAB Welcomes 900+ to Second Annual
Great Lakes Broadcast and Sports Media Academy
Full Recap Here
News
Governor Whitmer Signs Bill to Provide Funding for Enhanced Federal Unemployment Benefits
On September 8, Governor Whitmer signed Senate Bill 745, which appropriates $2.8 billion in supplemental funding from federal revenues awarded by the Federal Emergency Management Agency to cover a temporary $300 per week enhanced federal…
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Oregon Congressman Looks to Resurrect FCC Incubator Program, Includes TV in Bill to Grow Ownership Diversity
A federal appeals court stuck down an FCC radio incubator program before it even began last year. That effort has found new hope in Congress, where U.S. Rep. Greg Walden (R-Ore.) has introduced a bill…
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NAB Tells Congress Competitive Power of Technology Platforms Threatens Future of Local Journalism
The dominant marketplace power of a handful of digital technology platforms puts local broadcast radio and television stations at a competitive disadvantage for advertising revenue and impedes broadcasters’ ability to effectively monetize their own content…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Webinar: Breakthrough Sales: Practical tips for Creating a Successful Sales Culture in your Operation
April 18, 2024
1-2 p.m. Eastern
Join Steve Wexler of WEXL Coaching & Development as he discusses a contemporary way of thinking about what business our clients actually think we're in and how to make sure we're speaking their language, not ours. He'll even propose changing some of the words we use internally so we can build a more sales-oriented culture in our stations. He'll also work on preparation for client meetings, focusing on the three powerful types of questions all AE's should understand so they can uncover true customer needs. He'll wrap it up by revealing the Top 10 Traits of great salespeople.
Capitol Day
May 14, 2024
Lansing
Broadcasters from across the state share the value of local broadcasting with state lawmakers. Attendees will receive a personal schedule of meetings. There is no charge to participate but we ask that you are available the entire day for meetings on May 15th.
Registration Includes:
May 8, 2024
11:00 am - 12:00 am, Virtual Briefing and Issues Review via Zoom
May 15, 2024
9:30 - 10:00 am, In-person Briefing and Issues Review
10:30 am - 3:30 pm, Meetings with Lawmakers
12:00 - 1:30 pm, Legislative Lunch
