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Turn Summer Promotions Into Cume and P1 Building Events

Gary Berkowitz

By: Gary Berkowitz Berkowitz Broadcast Consulting With summer here, there is a good chance you will be doing many outdoor promotions where you will get to be with current and potential listeners. Here are a few ideas you can easily implement to turn these into effective & very low cost cume and P1 builders. 1.…

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WKAR Launches Career Exploration Student Incubator Program

WKAR Public Media and the Boys & Girls Club of Lansing has announced their partnership on the creation of a new career exploration program for students ages 9-13 to learn about future career paths in public media. Taking place on Wednesdays through July 27, the WKAR Public Media Career Exploration Student Incubator Program is an…

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WXYZ-TV’s Jim Kiertzner Announces Retirement

After 49 years in the business, WXYZ-TV reporter/investigator Jim Kiertzner has announced that he will be retiring September 15.  Kiertzner, who joined the station in 2007, previously spent 4 years across town at WDIV-TV.  Prior to Detroit, Kiertzner was in Saginaw, both at WNEM-TV and WSMH-TV.  He came to Michigan after working in Kansas, Nebraska…

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Nexstar Michigan Stations Host Republican Gubernatorial Primary Debate

On July 6, Nexstar Media stations in Michigan hosted a statewide multi-market live telecast of a debate between the candidates for the Republican Party’s nomination for Governor of Michigan. “Your Local Election Headquarters Michigan Gubernatorial Primary Debate” was held on location in downtown Grand Rapids.  The one-hour debate, followed by a 30-minute extended live digital…

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MAB Files Join Comments on FCC Regulatory Fees Proposal

In the Matter of Assessment and Collection of Regulatory Fees for Fiscal Year 2022, MD Docket Nos. 21-190 and 22-223 (link), The MAB, in combination with the state broadcasters associations of all 50 states, the District of Columbia, and Puerto Rico, filed Joint Comments urging the FCC to modernize its methodology for setting annual regulatory fees…

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Reminder: Issues & Programs List Due in Public File on July 10

Editor’s note:  MAB Washington counsel David Oxenford has commented that since the July 10 deadline falls on a weekend and there is FCC precedent indicating that that the deadline thus is extended to the next business day, which is Monday, July 11. However, stations are encouraged to upload in advance of the deadline to avoid…

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