Connecting to Local Communities
Michigan Broadcasters Partner to Air ‘Vaccine Town Hall’ Across State
Editor’s note: This program is now available for television and radio stations on the MAB website. You’ll find links on the home page. Radio and television stations throughout Michigan are setting aside competition and joining with other local broadcasters in their markets to air a special 30-minute noncommercial program entitled “Vaccine Town Hall: Answering Your…
Read MoreBeasley Hosts Zoom Event to Get Detroit Vaccinated
On May 13, Beasley Media Group (Detroit) hosted a Zoom meeting with community leaders to discuss ways to encourage everybody in Metro Detroit to Get Vaccinated in the next installment of Beasley’s Solutions Not Slogans campaign. WDMK-FM (Detroit) on-air personalities Mason and Angie Starr, along with sister station WMGC-FM morning show host Zannie K and…
Read MoreNAB Invites Stations to Share #BroadcastGood Stories May 4-11
NAB is asking all stations to help shine a light on broadcasters’ incredible public service during the week leading up to our largest single advocacy event, the NAB State Leadership Conference. Here’s how: From May 4-11, post a picture, video or text highlighting the good work of your station. Include the hashtags #BroadcastGood and #WeAreBroadcasters…
Read MoreWSGW Named Service to America Award Finalist
The National Association of Broadcasters Leadership Foundation announced its finalists for the 2021 Celebration of Service to America Awards on Thursday (4/49); included among the list was Michigan’s WSGW-AM (Saginaw) in the Radio – Medium Market category. WSGW was selected for its 50 hours of airtime devoted to flood relief following the failure of the…
Read MoreWCSX’s Big Jim’s House ‘Ultimate Restaurant Road Trip’ Benefits Vets Returning Home
Beasley Media Group’s 94.7 WCSX-FM Morning Show Personalities Big Jim & Ryan from Big Jim’s House drove 300 miles on an “Ultimate Restaurant Road Trip” from Detroit to St. Ignace on Thursday (4/29) to help raise money to help provide meals for Veterans returning home from military service. Over the past three months, Big Jim’s…
Read MoreWDIV Presents ‘Coronavirus Crisis: The Vaccines’
On April 14, WDIV-TV (Detroit) presented a live, hour-long special called “Coronavirus Crisis: The Vaccines.” The hour-long primetime special was hosted by anchors Devin Scillian and Kimberly Gill along with the station’s Good Health Medical Expert Dr. Frank McGeorge. McGeorge interviewed Dr. Anthony Fauci, Chief Medical Advisor to President Biden, about why he thinks things…
Read MoreWKHM’s Scott Clow Wears Dress to Raise Money for Charity
In an effort to promote Covid-19 vaccination on the first day it becomes eligible to anyone 18 and over, while also raising money for a good cause, WKHM-FM’s (Jackson) Scott Clow of the K-105.3 Morning Show took a celebrity up on a special challenge. Comedian Amy Schumer recently donned a formal evening gown when she…
Read MoreWCFX to Present Drive-Through Easter Event
On Saturday, April 3, Grenax Broadcasting’s WCFX-FM (Clare/Mt. Pleasant) will host the Mt. Pleasant Parks and Recreation Great Egg Rec N’ Ramble, a drive-thru Easter event for community members to enjoy. The event is presented by Graff Mt. Pleasant and takes place from 1-4 p.m. Community members can drive to different locations to get goodie bags…
Read MoreWLNS Hosts Digital Town Hall on Mental Health
On March 17, Nexstar Broadcasting’s WLNS-TV (Lansing) hosted a one-hour digital Townhall focused on Mental Health. The event was streamed live on the station’s website as well as Facebook. Experts answered viewer questions and discussed a number of topics, and resources available for those struggling with mental illness. Viewers were able to submit a question…
Read MoreScripps Media Airs ‘Hidden Bias of Good People’ on Michigan Stations
As part of its commitment to creating a better-informed world, The E.W. Scripps Company has been airing a commercial interruption-free special on its local television stations across the country to spark a national dialogue around implicit bias while advancing conversations at the local level in the 41 markets where it operates. The stations in Michigan…
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