Front Page
WHTC’s “Alegria Latina” Founder Lupita Reyes Retiring
Lupita Reyes created Holland’s first Spanish-language radio show at WHTC-AM/FM’s studios on Central Avenue in Holland more than 57 years ago. On December 31, 2021, she’s retiring. Reyes wanted a Spanish-language show to serve Holland’s growing Latino community and asked the station’s then-manager, Bill Gargano, to make it happen. After some back-and-forth — and Gargano’s…
Read MoreMAB Salutes Traffic Directors from Across Michigan
This past Tuesday (11/2), The Michigan Association of Broadcasters was honored to recognize Traffic Directors from across the state on National Traffic Professionals Day, which was the 101st anniversary of the first commercial broadcast. Their hard work is often unseen but is critical in ensuring viewers and listeners in Michigan get the important news, information…
Read MoreCould Australian Decision Giving Broadcasters the Right to Collectively Bargain with Tech Companies Be a Preview of Things to Come in the US?
By: David Oxenford, Wilkinson Barker Knauer LLP Last week, the Australian Competition & Consumer Commission approved an application for Commercial Radio Australia to collectively bargain with Google and Facebook over the carriage by these tech platforms of news content from Australian radio broadcasters (press release here, application and approval here). This approval is an outgrowth of the…
Read MoreWMUK finalizes purchase of WKDS 89.9 FM
Western Michigan University has announced that it has finalized purchase of WKDS-FM from Kalamazoo Public Schools. The station was purchased on behalf of the University’s WMUK-FM, after approval was granted by the governing boards of both bodies. The total purchase is valued at $186,000, including a three-year tower lease agreement. WMUK has been operating WKDS…
Read More40th Annual WLUC-TV Canathon Underway
The annual WLUC-TV (Marquette) TV6 Canathon kicked off this past Monday (11/1). The Canathon is a month long effort to collect donations of canned goods to help feed a hungry neighbor. This is the 40th year for the event and organizations like the Salvation Army say it’s an important effort at a time of year…
Read MoreJournalism Tax Credit Bill To Pay Salaries of Local Journalists Back in Budget Bill
The NAB has announced that the journalism payroll tax credit has been included in the just-released Democratic reconciliation text that House leadership plans to bring to the floor as soon as this week. This represents a significant step towards inclusion of this provision in any final Build Back Better Act package. While there remain some…
Read MoreYour Station’s Website Should Include These Two Types of Content
By: Seth Resler Jacobs Media Strategies For years, I have been writing about how broadcasters can use a Content Marketing strategy to grow their audience and generate more sales leads. To do this, your website will need need two types of content: 1. Free And Open Content (to Get People to Come to Your Website)…
Read MoreAssociate Member Spotlight: Michigan Restaurant & Lodging Association
Michigan Restaurant & Lodging Association Extends SCRUB Club Food Safety Education Course for Additional Year! The Michigan Restaurant & Lodging Association (MRLA) has extended the SCRUB Club curriculum through September 30, 2022. The free online food safety education course which was developed for middle school-aged children and their families was launched in April and previously…
Read MoreMSU-Produced Documentary to Premiere Nationwide on PBS
A groundbreaking documentary on the deportation of U.S. veterans from WKAR Public Media at Michigan State University and filmmakers John J. Valadez and Carleen L. Hsu will air nationally on PBS in primetime. Filmed over seven years, American Exile is the story of two unlikely war hero brothers who became veteran’s rights activists after being…
Read More5 Pop-Up Ads Your Radio Station Should Have on Its Website
By: Seth Resler Jacobs Media Strategies Believe it or not, I am a big advocate of using pop-up windows on radio station websites. However, there’s a right and a wrong way to use them. Pop-up windows are incredibly irritating when they are used to advertise something that has no relevance to a visitor. Under no…
Read More