Michigan Association of Broadcasters Launches
Comprehensive Industry Recruitment Campaign
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News
WILX-TV Announces On-Air Changes Including New Branding
Gray’s WILX-TV (Lansing) has announced an updated look and lineup this past week. The station has launched new on-air graphics, including a new red logo and tagline Breaking News & First Alert Weather. This coincided…
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What is Your Radio Station’s Digital Plan for Emergencies?
By: Seth Resler Jacobs Media Strategies These days, the news is full of emergencies — from foreign entanglements to weather-related catastrophes. At this point, there’s no excuse for getting caught off guard if a disaster…
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Retired MSU Journalism Professor William (Bill) Cote, who directed CNS, Dies
Dr. William E. Coté, a retired journalism professor who influenced the careers of hundreds of Michigan State University students and a member of the Michigan Journalism Hall of Fame, died this past Monday (8/30) at…
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MAB Member Benefit Spotlight
Mark Your Calendar
The MAB hosts events for all Michigan broadcasters throughout the year both in-person and online. Along with the continuing education opportunities, the MAB connects broadcasters with chances to network and celebrate during awards ceremonies. Keep track of the MAB opportunities on the events calendar.
Local Broadcast Sales Seminars
June 24, 2025
MAB Office, Lansing
June 26, 2025
Northern Center, Marquette
Supercharge your sales and leadership skills this summer with the MAB’s dynamic Regional Sales Seminar. Led by Gary Moore and Eric Moore of Local Broadcast Sales, this session will equip attendees with practical tools for understanding client behavior, closing sales by personality style, and driving meaningful results. Plus, get a personalized sales assessment and discover how to fully leverage LBS resources through your MAB membership for ongoing success. Perfect for both seasoned pros and new sellers!
